Friday, June 12, 2009

Last minute details...

Ok.. so we've just been sorting out last minute details to make our boards have the consistency they were lacking. So if you could all ensure your boards adhere to the following;
- all fonts need to be courier new
- creature of reverie should be the dominant heading on both boards, with ur own heading as more of a subheading.
- The logo must be on both boards in the original size sent to you, keeping the colour and opacity the same.
- The season needs to be written in the same form on each board-" S/S 2009"
- Ensure your month is correct, Elaine, meg and jemmy have now swapped around so meg is now september, Elaine is october and Jemmy id now November. Jemmy must ajust colours accordingly, adding grey to his colour palette.
Thanks everyone,
see you soon! OXOXOX

Thursday, May 28, 2009

possible location for photoshoot...The Guildford Lane Gallery.






Sorry about the photographs, the website wouldn't allow me to see them any larger...
This gallery provides a blank canvas which i thought was potentially suitablt for our photoshoot as it had spaces where light streams through the windows ( something which adds to the julie pike style of photography). This is the second floor of the builing which is pretty much a bare shell but it also has a sense of history and elegance about it through its simplicity. Definately look at the site, these tiny pictures don't do the space justice.
I thought the hazy and airy quality of the building could be combined with some props of our own to create a mood which represents our company and our own interpretation of luxury.
I've been in contact with Yolande Pickett, the manager of the gallery and i've desribed to her what we require the space for, she has recommended the second floor... this is simply an idea i had as i stumbled across the building in my research for contemporary spaces. If the rest of you are interested i'll make further queries into the cost of hiring the space etc....
Just thought i'd show you all what i found!!
-Madeline


Final Details on the Echoes of Sonnelence drop:


I wanted to bring some closure to my range for the Lady Libertine S/S Creature of Reverie Collection:
Inspiration : - the pas de deux choreography of the misericordes ballet performed by the Bolshoi ballet. The intertwining of the dancer's bodies inspiring the notion of wrapping fabric and the lines continuing around the body. The juxtoposition of strong; angled; sharp movements and soft; circular; gentle movements also translated into the drop through the use of contrast fabric paneling to suggest strong, angled lines against soft tucking and curved hem lines. The pas de duex reflecting a "love story" of connection and passion.


(images from the Australian Ballet book Tutu - not from the Misericordes ballet )

General : The strongest impression from the range is the continuation of line around the body suggesting the notion of wrapping. Particularly in the Anodyne (hero) range there is a mix there is a contrast between strong angled line and soft flows of fabric (also reflected in the fabrications) that reflect the juxtoposition of the choreography. There is a strong sense of symmetry that creates a harmony to the eye. The silhouette is strong yet feminine, the 50's inspiration in the garment shaping (anodyne range) tying in with the Lady Libertine label/marketing. The mood of the drop has a more feminine, romantic, soft feel than some of the other drops within the collection, inspired by the "love-story" of the Misericordes pas de deux choreography; and reflects the end of summer shift between warm and cool weather.

Colour : Echoes of Sonnelence drop reflects the chosen colurs from the Creature of Reverie colour palette - The fashion colour is Mavverick (purple) the higlight divinity (oyster) with the core colours seen throughout the CofR collection, Repose (black) and Radience (nude).
Fabric : in keeping with the placement of the Lady Libertine label in the market place + its philosophies/branding statement the fabrications need to reflect luxury; femininty while embracing the sensuality associated with lingerie; while connecting with the overall themes int he CofR collection therefore as a company, the collection features the use of satin (silk/elastine composition) mixed with power net (nylon). The use of top-stitching in contrast/highlight colouring also features heavily to enhance the connection with line around the body while connecting the pieces together allowing for a mix an match component to the entwine (fashion) and Ardor (basics) ranges.

In terms of elastications the Anodyne (hero) briefs/bra uses a wider (1cm) elastications with small scollop detailing to enhance the femininty while reasurring the customer the garments are about detail and they are purchasing lingerie rather than a sports brief! Bra elastic would also include the use of silicone layered elastic to ensure the strapless and convertable bras.

Construction of garments - particularly the Anodyne (hero) pieces include the twin zig zag of elastication; tucking/draping of fabric (layers); twin-needle work on mesh paneling.

Details : The use of sheer fabric (mesh) and opaque (satin) contrast to define the lines and links with the dream-like nature of the CofR collection while address in the inspiration for the Echoes of Sonnelence drop - the wrapping and creation of symmetry. Gathering/Tucking of fabric panels found in the Anodyne (hero) range add a softness to the strong seam lines of the contrasting fabric - the soft nature of the silk satin agains the mesh seen throughout the entire drop. Top-stitching detail in contrast/highlight colours are also seen in the Anodyne and Entwine drops, enhancing the overall inspiration of wrapping.

- Joanna

sets and props













i also though my stairs could look quite good as a backdrop, but im not sure if it really goes with the mood we want to create?! and then the rest of the images are just some more props again...

Jess Hendrick

and some more props!











and some more pictures of props i have; old perfume bottles, little jewelry chests and also a wooden chest and mirror and sideboard that i have in my house, i was thinking perhaps we could overload the side table with old style make-up, perfume bottles, hair brushes, rollers, and jewelry etc, and then a photo of our model like looking in the mirror or something...im just thinking though! let me know if you think its any good!
Jess Hendrick



props for photoshoot cont...











okay so i was also just playing around with props that i have at home, old glamour style make up and hair brushes etc...so here are some photos...
Jessica Hendrick




band statement





Lady Libertine, an Australian brand stands for beauty of women in new era. Combining the fashion in America and Europe, Lady Libertine is giving a different performance in the area of Australian lingerie to consumers all over the world. It is a brand for independent, stronge, confident, smart and elegant women. Lady Libertine present a style influented by the Europe and Australian fashion in 60s and 70s century. To show the personality of our likely costumers is always the aim of our collection.
Lady Libertine also pay attention to the comfort and how to present the luxury mood through the fabrication. Every pieces of the lingerie is designed with passion and has been trying to be perfect in every details.
As a international brand, we has a very clear price range for our garments. The bra starts from $60 and up to $200 for the hero pieces, then the pant is from $40 to $100. The price is always set basic on the fabrication, design and producing method.
-Elaine