Above are some images i put together from old record covers, after our discussion about the mood and theme we would like to have in a Lady libertine store. As previously discussed i looked at the store design of other lingerie labels like Chantal Thomass and AP, who seem to focus heavily on the fairy-tale, boudior theme. Although we want to keep some of this because we all seem to agree this has a direct association with lingerie HOWEVER we would like to recognise the label's Australian roots and the story behind Lady Libertine.
We have therefore discussed and decided that the styling and design of a future lady libertine store would be set out like the backstage/dressing room of Lady libertine but instead of trying to recreate a glamorous, 'hollywood' style we would take a more realistic, nostalgic feel found in the 'real' theatre dressing rooms fo teh burlesque era. It would include soft tones and dappled light; old wood mixed with worn 20's/30's inspired velvets and jacquards; the front door designed to look like a dressing room door; furniture of the era (lay-couches and wooden chairs) with a pre-loved apperance; garments displayed (one of each size) on costume hanging racks; mirrors; bunches of flowers and photographs of LL; old sequined/beaded LL costumes hung around as though she has just got off stage; dressing rooms with heavy, stage-styled curtains while one wall possibly draped with a sheer fabric, back-lit by stage spots...
Hope this has discribed what we have discussed. Update or add to this if you feel like i have missed something...
-Joanna
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